Archive for the ‘Lifestyle’ Category

Resort Work

January 8, 2013

“Do you photograph resorts”?

I was just asked this question yesterday by a potential new client here in the Myrtle Beach area. I think it’s safe to say we do. In 2012 alone we photographed 32 of them. My best guess would be several hundred interiors, and well over a thousand lifestyle images were used by our clients in the past 12 months. Not too shabby, and I’m exhausted just thinking about it.

Here is a small sampling of some lifestyle images, and if you’d like to take a deeper look into our work, please feel free to go here.

Cheers!

It’s a rough life :)

July 30, 2012

If you follow this blog, you’ve no doubt noticed the digital cobwebs that have taken over my site. Perhaps even the odd tumbleweed rolling through. Yes, it’s been an unacceptably long time since I have posted anything, but I do have a rock solid reason:

In the past 3 months I’ve photographed over 20 resorts, countless interior design projects , a handful of kick-butt conceptual jobs, and even some fashion and food work for good measure. Oh, and one very enjoyable nautical shoot, which leads me to this post.Unfortunately there isn’t much I can divulge here, I’ve been asked to keep the client and details of the shoot under wraps for the time being, however I am able to post some of the images we produced.

Given a beautiful, well scouted location, incredibly talented family, and flawless weather, the groundwork was set for a very memorable day of shooting. We’re really pleased with the results, and are looking forward to many more opportunities in the marine industry.

Hoping this finds everyone happy and healthy!

Peace.

Apparently 50 is the new 30. Who knew? I’ll tell you who, Cenegenics.

Based in North and South Carolina, Cenegenics is an age management medical institute that helps both male and female patients manage the aging process through personalized plans incorporating fitness, diet, supplementation, and hormone optimization. And one look at the before and after photographs of their clients will make you a believer.

When I first saw the comps to this campaign, I immediately knew I wanted to be involved. I loved the concept, and was confident we could create something special. And that we did, winning Best Of Show at this years Addy Awards. Of course shooting this did have its challenges: like waking up to 28 degree weather and large swells the morning we shot the swimmer. I’m pretty sure I recall some expletives being thrown around when my gear came within inches of being completely submerged.

On a side note, I’d like to congratulate all of my great clients who were recognized for their efforts with Addy wins.

Peace.

Ripley’s Aquarium

January 26, 2012

Quite possibly the toughest assignment we’ve had in years!

This tunnel photograph at Ripley’s Aquarium, located in Myrtle Beach, South Carolina, was created to replace current marketing materials, and is the culmination of many hours of tedious work. We are all thrilled with the results, and as is always the case, I could never deliver such great work to my clients without the help of the incredibly talented team I have working with me every day.

Stay tuned….MUCH more to come!

Peace.

The port city of Wilmington, North Carolina, located between the Cape Fear River and Atlantic Ocean in southeastern North Carolina, is not just a hugely popular destination for people from all over the world, it also happens to be a quick, one hour drive from my home. So, when the city tourism board decided to produce a marketing campaign to promote the area, I jumped at the opportunity to produce the visuals. Spending three days scouting and shooting around it’s great beaches and preserved historic districts, I gained an entire new appreciation for this gem right in my backyard, and hope to have MANY more opportunities to spend time there in the future!

Peace.


New Lifestyle Work -

October 25, 2010

Below are a handful of recent lifestyle shots for resort and telecommunication clients here in Myrtle Beach, South Carolina. 

Interestingly enough, only half of the models you see here are paid talent. While it is always a photographer’s preference to work with experienced, professional models, it is absolutely possible to get great commercial images working with non-professionals. Patience and extreme concentration are key to capturing that single candid moment.

Peace.

Returning to Hilton Head Island a month after our spring catalog shoot, these lifestyle/fashion shots for BJ’s Wholesale Club can now be seen in their March Journal……which means they can also now be seen on my blog! With an entire day devoted to creating each image, every minute was needed to build the 20 foot platform, fake pool deck, and find the ideal weathered pickup truck, as well as the dozens of other props and details. Once again I owe a huge thanks to the great crew that was assembled to make this all happen and run smoothly…..

Ten Toes, Way Up!

December 2, 2009

A few weeks ago I had the opportunity to spend some time with the lads from “Ten Toes Up”, a band whose high energy live shows have made them a mainstay in the local music scene. What was originally scheduled to be a fifteen minute shoot for a magazine cover, turned into an hour plus long rap session about their pasts, musical influences, and of course groupies. Theirs not mine. 

These guys definitely have it together, so the next time you have the chance to see them perform, check it out. I’m sure you’ll be as impressed as I was.

 

Ten Toes Up B&W

 

TTU2

 

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Katie’s Project -

September 4, 2009

Pro-Bono work has always been an important part of my business, and each year I try to give something back to my community by creating images that can be used for a good cause. Two years ago it was a campaign for Citizens Against Spouse Abuse (CASA), and last year, our Street Reach campaign helped gain awareness for the homeless in Myrtle Beach. So when I was asked to help create images for Katie’s Project last month by the founders of The Global Awareness Project, I was immediately aboard.

 

Founded In 2007 by Katie Rhoden, Katie’s Project is essentially a dress bank providing dresses and formal accessories to high school girls in need of a little help so they may have the opportunity to attend their prom. A simple principle that has gained much attention. However Katie’s Project is much more than just supplying a prom dress or tuxedo. “We are instilling in these students that they are important too. We hope the goodwill they are experiencing through this project will reinforce what they are learning about community service and the value of helping others. Our hope is to help increase their self worth and willingness to give back once they have the opportunity” explains executive director Kathy Foxworth.

 

The purpose of our shoot was to illustrate the strength, confidence, and sense of empowerment that is brought to the surface of these young women when given opportunities that might not otherwise exist for them. Accompanying the dresses are custom jewelry pieces created by Kelly Mezzapelle, all of which will be auctioned off at the next Katie’s Project gala. Details of the event can be found on their website.

 

Special thanks go to Sarah George and Melanie Cormier for organizing the entire photoshoot, our models: Courtnay Bourque, Kendall Seagroves, and Cassie Marrone, as well as our hair stylist Michael Williams from St. James Salon. 

 

 

 

 

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